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New LG Chocolate BL40 unboxed, in the flesh

LG’s latest fashion phone is out and we got a a unit for review today. The new LG Chocolate BL40 truly reminds you of a nice bar of dark chocolate. Check out our unboxing photos after the jump.

We reported last month that these phones were already in display in stores but LG has not actually officially launched it. The indicated price ranges between Php26k to Php30k but SRP is not yet final.

lg bl40

This is probably the tallest phone we’ve seen in years and already thin at 10.9mm. The display features capacitive touchscreen so no stylus here. The bubbles on the phone’s screen is due to clumsy application of a 3rd-party screen protector which also affected the brightness and glossy finish of the display (I’m tempted to peel it off).

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LG Chocolate Black Label 40 (BL40) specs:
4″ touchscreen display @ 345×800 pixels
1.1GB internal storage
up to 32GB on microSD
HSDPA 7.2Mbps
WiFi 802.11 b/g with DLNA
Bluetooth 2.1 w/ A2DP
5MP autofocus camera w/ LED flash (Schneider-Kreuznach optics)
30fps VGA video recording
Stereo FM Radio w/ RDS
FM Transmitter
GPS w/ aGPS support

lg bl40

Since it’s gearing up to be a multimedia phone, we’ll see how it fares in a week or two. Will post a full review soon. Will update this entry once we get the final SRP.

Update: LG clarified that it’s out and already selling in stores now. The suggested retail price for the LG Chocolate BL40 is Php27,900USD 475INR 40,304EUR 453CNY 3,462.

Abe Olandres
Abe Olandres
Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.
  1. Holy crap that screen is wide! But what for? it looks a little too wide na

  2. nice, multimedia phone :)

  3. Nice screen!

  4. Judging from the display resolution, I think users will have a better Internet experience with this phone than most of the other units marketed this days.

  5. Judging from the display resolution, I think users will have a better Internet experience with this phone than most of the other units marketed these days.

  6. Screen size is big but my concern is the width! It seems to be too small IMHO.

  7. how will i be able to place that in my pocket?? baka mabali hehe

  8. saw a price quote of this phone in a different website. Price is 24,650.00

    http://www.ebuystore.com.ph/products.php?pageview=index&cat_id=1&sub_id=53&pro_id=1163

  9. I’m gonna have a hard time holding this phone in public or private but what the heck, it’s a beauty and the features are great as well.let’s just hope the camera is something to look forward to and the battery life as well.

    P.S. and also the S-class interface should be snappier than previous LG handsets.

  10. Abe,

    What’s the OS on this thing, Symbian? What media (especially video)file types are supported?

    It looks too thin. Reminds me of my old Nokia 6210, when it first came out.

  11. nice one.. yeah.. but it all boils down to the software support and the killer apps..

  12. It looks like a mini LG Scarlet TV :P hehe. But I’m curious about the OS, though.

  13. Guys, the OS on this one is the S-Class Touch UI. Same one found in LG Arena and LG Crystal.

  14. looks like a touch screen remote control.. hehehe

  15. nice specs. hope it sells for a competitive price. dami na din kasi phone with similar specs.

  16. Wow! Talk about a 2.21:1 aspect ratio for wide screen movies!

    Nice one indeed

  17. HELLO, man.
    I am a Chinese college student studying journaliam. I am quite interested in Korea. Knowing that you are there , I really hope you can share some of your experience in Korea. Please email me! Thanks for your time!
    Looking forward to your reply!

  18. It’s like you’re holding a remote control :))

    -Sent via YugaTech Mobile App

  19. it’s as close to the size of my aircon’s remote control.

  20. This phone is amazing !!

  21. so what! No one email me! No one help me out!

  22. where can I buy the BL40 screen protector here in the Philippines? I’ve tried looking at CD-R king(website) but it seems that it isn’t available.

  23. Does any of you know when the replacement iphone operating system being unveiled?

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