Google has just introduced 360 degree video ads on YouTube to help advertisers engage its customers in a more immersive way.
The 360 degree video ads work in Chrome and YouTube app on Android and iOS. You just need to click and play like any other YouTube video but you now have the ability to explore every angle by dragging your mouse or moving your phone to shift your point of view.
These videos were created using 360 degree cameras like the Ricoh Theta, Kodak SP360, Giroptic 360cam, or IC Real Tech Allie. Below are some examples:
https://youtu.be/bBZhuqPRx9c
https://youtu.be/79uA-gHvw18
For more information about 360 degree video ads on YouTube, just hit the source link below.
source: Google Ad Words
via: NeoWin
