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How many PLDT and Globe mobile subscribers by end of 2016?

The Philippines currently has two telecommunications giants – PLDT and Globe. Both companies have been bolstering their campaigns and services in an effort to outperform each other especially when it comes to the subscriber base. With the end of 2016, which telco dominates in that aspect? Let’s take a look at the numbers below.

Globe has publicly announced its market dominance last January, with PLDT’s MVP acknowledging the ordeal. To give you a better perspective on the subscriber count, we have obtained the 2016 SEC filings of both telecommunication companies for the fiscal year 2016, and here are the number of mobile subscribers they have declared:

PLDT
(Combined Smart/Sun)
Globe
PostpaidSmart: 1,383,830
Sun: 1,426,438
Total: 2,810,268
2,489,719
PrepaidSmart: 21,643,963
Sun: 8,463,469
Total: 30,107,432
28,433,793
Other brand/s:TNT: 29,845,509 TM: 31,875,346
2016 Total62,763,20962,798,858
2015 Total2015: 68,870,894 2015: 56,182,678
vs. 2015 Comparison-8%
loss of 5,837,482
+12%
added 6,616,180

As we can see in the table, PLDT had a loss of nearly 6 million subscribers last year and has been publicly said that it’s due to a cleanup in subscriber count last year to achieve higher quality subscribers. Globe Telecom, on the other hand,  gained 6.6million new subscribers.

Globe trumps PLDT in almost every category except for the Prepaid segment where the combined Smart and Sun prepaid subscribers are 1.5million more than Globe prepaid consumers. Globe’s TM mobile brand also trumps PLDT’s Talk N Text with more than two million subscribers, driven mainly by its affordable promo offerings. The total number of subscribers, including its mass market brands, only leaves Globe with more than 30,000 advantage versus the combined PLDT brands.

Also taken into account are individuals who use multiple SIM cards, as these figures are already baked into the numbers presented. The country now has a mobile penetration rate of 126% if we’re counting it by SIM cards, and both telcos acknowledge that a portion of their subscriber base uses multiple SIM cards.

Carl Lamiel
Carl Lamiel
Get in touch with Carl at @lamielcarl on Twitter or visit his website for more updates!
  1. can u also publish whos with the most number of cellsites in the country. globe i believe leads in eastern visayas.

  2. “Globe trumps PLDT in almost every category…” looking at your table, sa other brand category lang lumamang Globe

    • Also look at the 2016 total and the year-on-year growth.

  3. If that’s the case, mali pa din yung “Globe trumps PLDT in almost every category except for the Prepaid… ” the sentence implied na sa isang category lang lumamang PLDT

  4. Globe Home phone FOC calling globe mobile subscriber. While PLDT landline phone with charge by calling smart/sun mobile subscriber.

  5. How about per region/location? And PLDT only won in prepaid because of acquiring SUN. Still, 62M users more than half of our population can only choose between the 2. How about ABS CBN mobile and Cherry Mobile are they under Globe?

  6. Globe prepaid ako pero TM ako nagppromo. Wala naman ako reklamo sa calls and sms services. Extend extend nga lungs huhu.

    May Smart Lte 999 pa ako na nakalagay sa modem, 2 bars lang signal ko pero mabilis na din. Unli pa! Cant complain both Telcos. Swerte lungs

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