Meta CEO Mark Zuckerberg has just announced that they will begin to roll out Meta Verified, its paid subscription service that lets users verify both their Facebook and Instagram accounts.
Meta Verified will allow users to receive:
- A verified blue badge, confirming you’re the real you and that your account has been authenticated with a government ID.
- More protection from impersonation with proactive account monitoring for impersonators who might target people with growing online audiences.
- Direct access to customer support.
- Increased visibility and reach with prominence in some areas of the platform– like search, comments and recommendations.
- Exclusive features to express yourself in unique ways.
Zuckerberg also stated that Meta Verified is all about “increasing authenticity and security across their services.”
Meta has also stated that there will be no changes to accounts on Instagram and Facebook that are already verified based on prior requirements, including authenticity and notability.
In order to sign up and be eligible for Meta Verified, the following requirements are needed:
- Accounts must meet minimum activity requirements, such as prior posting history, and be at least 18 years old.
- Applicants are then required to submit a government ID that matches the profile name and photo of the Facebook or Instagram account they’re applying for.
- Subscriptions will include proactive monitoring for account impersonation.
Meta Verified is currently priced at USD 11.99 per month on the web and USD 14.99 per month on iOS.
They’ll also be initially rolling out in Australia and New Zealand with more countries coming soon.
