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Apple apologizes for iPhone slowdowns, offers discount on battery replacement

Last week, Apple sent a statement admitting that they are slowing down iPhones with old batteries or low charge to prevent sudden shutdowns. This has angered a lot of users, prompting the company to apologize and clarify the issue.

In a letter published on December 28, 2017, Apple said that they’ve been hearing feedback from their customers on the way they handle performance for iPhones with older batteries. The company said that there’s been “a lot of misunderstanding” and apologized for the issue.

“We know that some of you feel Apple has let you down. We apologize.”

Apple emphasized that they “have never — and would never — do anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades.”

The company said that they have introduced an update on iOS 10.2.1 to reduce unexpected shutdowns on the iPhone 6, iPhone 6 Plus, iPhone 6s, iPhone 6s Plus, and iPhone SE, with chemically aged batteries. The company said that performance will return to normal once the battery is replaced with a new one.

To address customer concerns, Apple is reducing the price of an out-of-warranty iPhone battery replacement by $50PHP 2,934INR 4,237EUR 48CNY 364 — from $79PHP 4,636INR 6,695EUR 75CNY 575 to $29PHP 1,702INR 2,458EUR 28CNY 211 — for anyone with an iPhone 6 or later whose battery needs to be replaced, starting in late January and available worldwide through December 2018. Details will be announced soon.

In early 2018, Apple will also issue an iOS software update with new features that give users more visibility into the health of their iPhone’s battery, so they can see for themselves if its condition is affecting performance.

source: Apple

  1. Apple said that they will not do anything to “degrade the user experience to drive customer upgrades”. By slowing down the old iphone models when battery gets low, they already degrade user experience. Very lame.

    What’s their purpose for doing that? Probably they have tons of batteries sitting in their inventory and slowly becoming a “loss” item in their books.

    And they are selling them at discounted prices? Rechargeable batteries deteriorates with time. So even though they claim it to be new ones, technically, if they were manufactured a year ago, they are considered old. It wont last like it should even though unused for a year.

    So, in short, apple dont want to lose money on their stocked batteries and forces their customers to buy their “new” batteries.

    • I apologize for writing new comment that is the same with my 1st comment. Akala ko kasi na-censor unang comment ko. 1 day na kasi ang lumipas, wala pa. Taz, pag submit ko ng 2nd comment ko, biglang lumabas ung una ko.

      Pasensya po. :-)

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