Amazon has announced that the company will bring generative AI to their Fire TV lineup such as Fire TV Stick 4K and 4K Max.
With this generative AI coming to Fire TV users, this will allow them to interact with Alexa through an upcoming voice search update. It will also let users ask open-ended questions to Alexa in a conversation manner.
Another feature that Fire TV will have is the “Continue Watching” option for non-Amazon properties Disney+ Huhu, Peacock, and more over time.
The update will occur within this year in USA. There’s no news when it will arrive for the International version.
The Fire TV Stick 4K is priced at USD 59.99 or around PHP 3,415 for the international version. The upgraded Max 4K version costs USD 79.99 or an estimate of PHP 4,553.
