Bose closing stores worldwide, won’t affect PH stores

Bose has announced that it will be closing over 130 physical stores in North America, Europe, Japan, and Australia. However, Philippine stores will remain open.

Bose explained that most of their customers have been buying online or through big-box retailers such as Best Buy and Target, hence the shift from their traditional brick and mortar stores. A lot of Bose employees will be laid off as a result of this move; however, Bose is offering outplacement assistance and severance to affected employees.

As for the Philippines, all Bose stores handled by its official distributor Eleksis Marketing Corporation (EMC), will remain open. “Our Filipino customers love the hands-on experience they get when in our stores and find the opportunity to touch and listen to the product for themselves: an important factor when they decide to purchase their premium Audio product, be it a Bluetooth speaker, a noise-cancelling headphone, or a complete Lifestyle Home Theater system,” said Mr. Wilson So, Eleksis President.

Source: The Verge