Facebook, Instagram now lets users hide public ‘Like’ counts

Facebook recently announced that is giving users of the platform, including Instagram, to hide their public Like counts.

Facebook says that it tested hiding like counts to see if it might depressurize people’s experience on Instagram. And from what they heard from people and experts that not seeing the like counts was beneficial for some and annoying to others, particularly because people use like counts to get a sense of what’s trending or popular. In this case, the company is giving users the option to hide it.

You can hide like counts on all posts in your feed and have the option to hide like counts on your own posts, so others can’t see how many likes your posts get.

You can also hide like counts on others’ posts by visiting the new Posts section in Settings. This control applies to all the posts in your feed.

In addition, you can also choose to hide like counts before sharing a post. You can turn this setting on or off, even after it goes live.