Netflix has retracted the anti-password sharing measures they had recently posted, claiming that it was only an error.
A Netflix spokesperson confirmed to The Streamable that the anti-password sharing rules are in fact implemented in three countries, but ‘not yet’ in the US or anywhere else.
The new rules demanded that all devices connected to the same Netflix account were linked to the same Wi-Fi network, that they log in and stream from the same Wi-Fi every 31 days, and that a primary location be set which has to be through a television.
According to the report, a Help Center article which contained the information that is only relevant to Chile, Costa Rica, and Peru, went live in other countries by mistake.
“We have since updated it,” said the Netflix spox.
It further said that the streaming giant would not implement any major changes without first informing their customers.
Nonetheless, it remains uncertain whether the procedures used in Chile, Costa Rica, and Peru will serve as the basis for paid-sharing in other countries.
Following this week’s accidental Help Center article, Netflix has two months to devise a way to monetize an estimated 100 million people globally who use the streaming service without paying.
Likewise, this mishap was already hinting Netflix’s true objective or if it will come up with different approach to curb password sharing.
The company still intends to announce its new efforts to limit password sharing by the end of March. However, they would roll out the components of the plan gradually, giving users time to prepare and evaluate the effectiveness of such initiatives.
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