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TikTok Jump lets creators add mini-apps to videos

TikTok has introduced TikTok Jump, a new way for creators to share engaging and informative content on the platform.

Built by third-party providers, Jumps are mini-programs and services that allow creators to link to within their videos. With Jumps, users worldwide can click these links to explore recipes, take quizzes, discover useful learning tools, and more.

According to TikTok, an expanded group of creators will now be able to use Jumps in their videos, and the platform will continue to gradually roll out availability more broadly.

The platform also recognized that TikTok Jump wouldn’t be possible without their early beta collaborators. Whisk, Breathwrk, Wikipedia, Quizlet, StatMuse, and Tabelog have each created convenient and informative Jumps that have empowered creators to share recipes, breathing exercises, Spanish and French vocab flashcards, interesting sports stats, and the like.

“We are thrilled to be a leading partner in TikTok Jump,” said Nick Holzherr, Head of Whisk. “Since initiating a limited Beta earlier this year, TikTok and Whisk have helped alleviate a long-standing problem that recipe creators face: how to allow TikTok users to view and save full recipe content. Not only are TikTok creators using Whisk to add recipes previously published online; they’re also sharing unique TikTok recipes that don’t exist anywhere else.”

Additionally, new providers, including BuzzFeed, Jumprope, IRL, and WATCHA, will launch their own Jumps in the coming weeks.

Furthermore, TikTok is now opening the program to new providers who can offer exciting experiences for our community. With HTML5 compatibility and minimal technical integration, Jumps are easy for providers to build and deploy.

To learn more about TikTok Jump and begin the application process to become a provider, head over to this link.

Source: TikTok

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