TikTok launches ‘Follow Me’ program to help small businesses

TikTok has just announced the launch of its ‘Follow Me’ program to help small-and-medium businesses (SMBs) leverage TikTok to their advantage in order to help grow their business and build their community on TikTok.

Follow Me is a 6-week email series program running from July 11 to August 19. TikTok states that it will provide SMBs with the tools needed to get started on TikTok with the goal of helping them take their business to the next level and achieve their business goals.

If you’ve come across TikToks on how small businesses started and then suddenly boomed because of a viral TikTok, then you know how much power TikTok has when it comes to promoting one’s product or service.

Follow Me will see small businesses learn from TikTok’s Small Business Ambassadors such as Cassie Sorensen and Jacob Zander, founders of Tassel Amor and Feel Your Soul respectively.

@feelyoursoul_

The story of what happened when I received thousands of orders 3 days before I moved across the country 🚚✨ #smallbusiness #moving #inspiration

♬ original sound – Feel Your Soul 😊

Video Credit: Feel Your Soul

The program is said to teach and guide SMBs in things such as setting up a free Business Account, accessing the Creative Center for content inspiration, and learning how to use TikTok’s Ads Manager and Promotion features.

If you own a small business and want to learn more about TikTok’s Follow Me program, click here. To sign up, you may click this link to join the Follow Me program.