vivo named as one of the top smartphone vendors in 2020

vivo has recently been named as one of the top smartphone vendors in 2020.

The smartphone brand started 2020 strong and was one of the only two smartphone brands that showed growth in Q1.

During the Q2 of 2020, vivo became the number one smartphone vendor in the Philippines and recorded its biggest market share. It recorded a market share of 21% market according to the quarterly report of Canalys. Although it decreased by 14% on the volume of handset shipments during the first half of the year, the brand remained aggressive on digital innovations with consistent sales growth throughout the year. After an impressive showing of 159% brand growth by the end of 2019, vivo remained aggressive even during the lockdown period by successfully launching its mid-range devices, the V19 and V19 Neo. From April to June 2020, it posted a huge 18% year-on-year growth during the quarantine.

Its growth further continued in Q3 with a 14.3% market share, according to the IDC. It boosted its year-on-year growth by 66.7%, maintaining its focus on entry-level smartphones. The same report also mentioned that vivo Y11 remained as its best-seller smartphone.

vivo also recorded a positive quarterly growth of 2.6%  based on the Q3 2020 report of IDC. In the same period, vivo also registered an annual growth report of 66.7 %, which sealed its position as a top-performing handset brand.

Sources: Canalys Q2 2020 report, Canalys Q1 2020 report, IDC