Samsung unveils Cinema LED Screen

With the rise of OLED displays, Samsung sure does step ahead of the game once again. Recently, Samsung installed its first ever commercial Cinema LED Screen at Lotte Cinema World Tower in South Korea. You know what’s cooler? It’s projector-less.

The new Cinema LED screen sports an ultra-sharp 4K (4,096 x 2,160) resolution and supports High Dynamic Range (HDR). Its peak brightness levels (146fL) is nearly 10 times greater than that offered by standard projector technologies. Samsung has also claimed that the new Cinema LED screen will produce crisp and realistic colors. For its size, the new screen measures a whopping 10.3m (33.8ft) wide.

To add more to the awesomeness, Samsung has paired its Cinema LED Screen with  state-of-the-art audio technologies from JBL by HARMAN. By 2020, Samsung’s goal is to put up Cinema LED Screens in 10 percent of cinemas across the world, to introduce more viewers to the theater of the future.

Source: Samsung Newsroom