SmartBro: Largest Broadband Service in the Philippines

Latest public report from PLDT Investor Relations showed Smart Bro as the largest broadband service in the country with over 384,000 subscribers nationwide since it was first launched in June 2005.

In its 2008 1st Quarter report, PLDT revelead that Smart Bro’s subscribers surpassed PLDT myDSL service since end of 2007. PLDT myDSL has about 300,000 subscribers by end of March 2008 and 264k at end of 2007.

Based on their historical data I gathered from old annual reports, I’ve plotted the growth of Smart Bro since it was offered in June 2005.

Smart Bro, SmartBro
Legend: Dark Orange bars: Total subscribers for the quarter. Light Orange bars: Number of new subscribers for that quarter.

In 2007, Smart Bro was able to more than double its subscriber base from 122k to 302k, a 148% increase. Despite the growing number of complaints about the service, it was able to gain the highest ever number of sales leads from January to March 2008 at 82,000 subscribers. Interesting numbers, huh? And the graph looks like the growth is exponential.

I couldn’t find the figures for PLDT WeRoam but from my computations, it’s somewhere between 13,000 15,000 subscribers. WeRoam is also considered part of PLDT’s broadband service. Don’t have the numbers from Globe and Eastern Telecoms but PLDT claims 70% share of the combined broadband market in the Philippines.

Fro copies of PLDT’s public records, download the Annual Reports from their Investor Relations webpage here.

Disclosure: Smart Bro is an advertiser of this blog.

Abe Olandres

Abe is the founder and Editor-in-Chief of YugaTech with over 20 years of experience in the technology industry. He is one of the pioneers of blogging in the country and considered by many as the Father of Tech Blogging in the Philippines. He is also a technology consultant, a tech columnist with several national publications, resource speaker and mentor/advisor to several start-up companies.

https://www.yugatech.com

29 Comments

Bigbird says:

17 years ago

hmmmm… is this good or bad???
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BrianB says:

17 years ago

OFFER: Anyone who wants to get rid of his pre-existing Globe Innove Internet account, I can take it off your hands. Just email me on my link above or here (arv_brotarlo_05 at yahoo .com).

You will have to transfer it to my new address. I’ll even give you an Ibiza Rhapsody:
http://www.amazon.com/ibiza-Rhapsody-H1A030BK-Wi-Fi-Player/dp/B000XRQ2Q6

for your trouble. If it’s a 2MB with landline, I’ll appreciate it. Pwede rin 3MB.

Globe is very tentative about approving a new application for me. Your account should be problem free though.
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Alfie says:

17 years ago

What’s that short bar beside the tall bar?
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Abe Olandres says:

17 years ago

Ahh, that’s the amount of new subscribers for that quarter.
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Jan Alvin says:

17 years ago

I hope they maintain the quality of their service with this huge increase of subscribers per year/quarter.
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blozoom! says:

17 years ago

they are the largest and the awfulest. 3 days to go smartbro and out.
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vaughn says:

17 years ago

good for you blozoom, i still have 2 months left in my lock-in. it gets worse when its raining, it wasnt like this for the first 6 months
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blozoom! says:

17 years ago

^yeah man, gabi lang meron connection. . finally our condo-bldg opened up for globelines entry. at least @ P1500 may landline na, asus eepc pa and broadband. globe is FAAAAAAAAAAAAR from perfect, but im 100% sure, it can be as bad as my smartbro.
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BrianB says:

17 years ago

blozoom,

you think that eee pc is free? Nope. Compare the connection speed with the price of other connection speeds. Kasama na yan sa presyo.
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geocine says:

17 years ago

my i’ve been a smart broadband subscriber since it was released as smart wifi.. fortunately, all my problems were gone when they changed the name to smart bro..
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